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Sara Gharzeddine | #NoMatterWhat


About The Project

The social media campaign “#NoMatterWhat ” was created for PUMA Lebanon. The videos follow Lebanese sport influencers training under different conditions in full PUMA gear, and encouraging people to join the campaign

This video features radio host and gym-enthusiast Sarah Gharzeddine training at several nature locations, under the sun and under the rain, with a voice-over about what inspires her to train for the thrill, no matter where.

All pre-production, production and post-production was executed by Fine Line Production. This included, research, production design, sound design, voice over recording, filming, editing, and color grading.