PEDIA Intelligent Parenting

Carrefour

About The Project

We created a back to school campaign by Carrefour in collaboration with education skills specialist Rana Farhat from PEDIA. This video talks about intelligent parenting skills to cope with children’s transition from summer vacation to the academic school year. This is done through the creation of a routine and the enforcement of rules in the household.

All pre-production, production and post-production was executed by Fine Line Production. This included research, sound design, team and equipment assembly, filming, editing, and color grading.